#Veganuary? #Februdairy? #MeatyMarch?

#Veganuary? #Februdairy? #MeatyMarch?

We are well on our way, sailing through Veganuary.   This is a great movement, there is no doubt.  For those of you taking the challenge, I commend you.  Not only do I hope you make it for the entire month of January; I hope you take the next step and make it not only until the end of the year, but for your lifetime. It will be one of the best decisions you can ever make for the animals, your health, and our environment.

Haven’t heard of Veganuary?

Veganuary is a charity inspiring people to try vegan for January and throughout the rest of the year. The hope is that once started and people see, feel, and reap all the benefits, the natural movement to stick with veganism becomes ingrained in us. This highly successful campaign began in 2014 in the United Kingdom and has spread around the globe. This “go vegan” campaign becomes more successful every year!

This is a wonderful way to introduce the vegan lifestyle to non-vegans.   The media attention and advertising of Veganuary brings so much positive vibe to the cause.

 Veganuary, the official website of this yearly jump start, is loaded with great information, recipes, tips, and everything vegan to help you transition. Even experienced vegans will find this website useful. There are also a ton of resources at your fingertips to get the advice and support you need all over the internet.  The online vegan community is your self help guide for all your vegan needs.





Now that Veganuary is in full swing for many, February is right around the corner. Is there a special theme for vegans for February? March? And beyond?

Interestingly enough, there is a counter movement that started last year promoting the dairy industry for the month of February.  It was ill conceived in response to the highly successful Veganuary campaign. The vegan movement is crippling dairy producers. Plant-based milks are becoming the norm for many households. Then why is the production of milk and cheese climbing? The United States federal government is buying up all the surplus, billions of dollars’ worth to support the dairy industry.    They then use it in their food assistance programs, basically bailing out the dairy farmers year after year.      In addition, the dairy industry is heavily subsidized in not only the United States, but also in the European Union to the tune of billions of dollars.  Why would the dairy industry want to give up that cash cow?   The dairy industry is afraid.


  • Nut Milks
  • Gary(vegan cheese for you newbies!)
  • Dairy Alternatives
  • Cell Phone Video Capability
  • Social Media
  • #Veganuary Success
  • #Februdairy Backlash
  • Truth

Februdairy was launched in the United Kingdom by an ex vegan. Is that even possible? I think if you’re an ex vegan, you were never really a vegan in the first place. This woman thought this was a great idea to promote dairy in response to the highly successful Veganuary campaign in 2018.  This ex vegan conveniently works for an agricultural supplier in Sussex.  They raise cows for beef production using the births of male baby cows on dairy farms. Their motto should be “We Slaughter Later”.  The average age of their “humanely raised” cows is 2 years old when they are sent to the slaughterhouse.  It’s a no-brainer that veganism and Veganuary would be intimidating to their lifestyle.

This failed dairy campaign was a disaster for the dairy industry and their farmers. It basically consisted of a twitter hashtag and a weird challenge, attempting a viral take off, of recording people drinking a pint of dairy milk and to nominate their friends to do the same.  Sounds pretty lame to me.  Apparently it was lame to most people. 

Vegans took the Februdairy campaign over in style.  In fact, they not only ran with it, they showed the world what the dairy industry truly is; a cruel, torturous, evil industry. 

The dairy industry is dying and rightly so.  People are waking up to the abuses of the dairy industry. 

Plant milks are taking over. They are healthier for you.  No cholesterol. No pus. No death.  No blood. Not made to rapidly grow baby cows into adults. Not another species milk.  So as we transition to Februdairy, get ready for the failed hype of the desperate dairy hashtag campaign.  And watch in awe as the vegan world climbs on board to show the world the real dairy farm experience.  

Now is never a better time to go vegan.   Vegan dairy alternatives are everywhere.

  • Butter
  • Cheese
  • Milk
  • Ice Cream

You don’t have to give up pizza, peanut butter swirl ice cream, or even a grilled cheese sandwich anymore!  New vegan dairy alternatives are flooding stores and restaurants all over the planet.  Vegan consumers are asking for great vegan products and companies are delivering.  Why would they not?  The vegan meat and dairy alternative foods are driving sales up, big style.  Plant-based is booming!

 According to Nielsen for the Plant Based Foods Association and the Good Food Institute, sales of plant based foods went up over 8% in 2017 in the United States; 20% in 2018! Similar growth is occurring all over the world.  That’s great news for vegans, vegetarians, and everyone, except the meat, dairy, and egg industries.   

So expect more of #Februdairy and possibly even #MeatyMarch!  Then again, the failures of their intended messages might make the animal agriculture industries think twice about trying to bounce off the success of #Veganuary again!

If they don’t back down and try to come up with some more failed campaigns, grab some popcorn, hop on your laptop, and watch the pro vegan movement take them down with data, research, evidence, and facts! Veganism is growing by the day and I’m proud to be a part of this fantastic compassionate lifestyle!




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Unisex Tshirts

Width, in 19 21 23 25 27 29 31 33
Length, in 29 30 31 32 33 34 35 36
Sleeve length, in 8 8 9 9 10 10 11 11


Width, cm 47 52.1 57.2 62.2 67.3 72.4 77.5 82.6
Length, cm 72.4 74.9 77.5 80 82.6 85.1 87.6 90.2
Sleeve length, cm 18.4 19.7 20.9 22.2 23.5 24.8 26 27.3


Women's Tees:

Width, in 17 18 19 20 22
Length, in 26 26 27 28 28
Sleeve length, in 7 8 8 8 8



Width, cm 41.2 43.8 46.3 50.2 54
Length, cm 64.4 66 67.6 69.2 70.8
Sleeve length, cm 17.3 17.9 18.5 19.1 19.7




Sleeve length, in 25 25 25 25 25 25 27 27
Length, in 27 28 29 30 31 32 33 34
Width, in 20 23 24 26 28 30 33 34


Sleeve length, cm 62.9 62.9 62.9 62.9 62.9 62.9 67.9 67.9
Length, cm 68.5 71.1 73.6 76.2 78.7 81.2 83.8 86.3
Width, cm 50.8 55.9 60.9 66 71.1 76.2 81.3 86.3